Personal Trainers Studio: How To Create Your Own

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As a personal trainer, you have the unique opportunity to create your own studio.

This can be a great way to build your business and create a space that reflects your personal brand. By opening your own studio, you’ll also avoid having to split your earnings with a gym you work for.

In this blog, we’ll cover how to open your own personal training studio. We’ll cover these topics.

Table of Contents


Should I Rent Or Buy A Personal Trainer Studio?

The first step in setting up your personal trainer studio is deciding whether to rent or buy a space. There are pros and cons to both options.


Renting a space may be the best option if you’re just starting out as a personal trainer. It’s often less expensive in the short term than buying space, and you won’t have to worry about maintenance and repairs. Renting may also give you the flexibility to move to a different location if your business grows or you feel the need to relocate.


However, buying a space can give you more control over the design and layout of your studio. You’ll be able to choose a space that fits your needs more specifically and can be rearranged or relayed out as necessary. It can also be a good investment if you plan on staying in the same location for an extended period of time.


While the cost of a rental can vary drastically based on your location, a personal training studio’s rent is typically a greater amount than a monthly payment on ownership would be.


For information on rates for the sale or lease of commercial property, check out For example, this personal trainer studio is currently listed for lease at $8/SF per year. 

Required Space For Your Personal Training Studio

The amount of space you’ll need for your personal trainer studio will depend on the type of training you do, how many trainers you plan to have working, the equipment you plan to have, and how many clients you can comfortably accommodate at one time.


If you’re doing one-on-one personal training sessions, you may only need a small area. You can get away with a studio that is about 400 square feet. This will give you enough space for a personal training area, a check-in area, and a bathroom.


If you’re doing group personal training sessions, you’ll need about 1,000 square feet. This will give you enough space for a personal training area, a group exercise area, a reception area, and a bathroom.


You may also want to consider renting space in a shared office or commercial building. This can give you access to additional amenities like a kitchen, conference room, and receptionist area.

Related: Guide To Renting Gym Space For Personal Training

What Do I Need For a Personal Training Studio?

kettlebell for personal trainer studio

Once you’ve decided whether to rent or buy a personal training studio, the size you need, and obtain a space, you’ll need to purchase some essential equipment. Some items you may consider include:


  • Treadmills
  • Ellipticals
  • Resistance Bands
  • Kettlebells
  • Free weights
  • Weight machines
  • Exercise balls
  • Yoga mats
  • Dumbbells


It’s also important to ensure the space is suitable for your personal training, like installing rubber floor tiles.


You may also need to consider purchasing some basic office equipment, such as a desk, chair, and computer, as well as office supplies and any professionally printed forms you’ll need.

Insurance Coverage

As a personal trainer, it’s important to have insurance coverage in case of an accident. While you may already have liability insurance as a personal trainer, if it’s your own studio, it will be required since a gym is not covering it for you. You should also consider purchasing workers’ compensation insurance.


Liability insurance will protect you if a client is injured while training with you. Workers’ compensation insurance will cover medical expenses if you injure yourself while working.


If you have other trainers working with you, they should also be covered by your insurance in case of an accident.


You can purchase personal trainer insurance from a variety of companies. Some companies that offer personal trainer insurance include:


  1. Insure Fitness Group
  2. NEXT Insurance
  3. InterWest Insurance
  4. Sadler Insurance

You can read more about these personal trainer insurance options here.

Obtaining Clients

obtaining personal trainer clients

Once you’ve set up your personal trainer studio, you’ll need to start marketing your business to obtain clients. There are a few ways to do this:

  • Create a website or blog to showcase your personal training services.
  • Use social media to promote your personal training studio.
  • Network with other fitness professionals in your area.
  • Participate in community events and fairs.
  • Take a course such as this one that teaches you how to market your personal training business.

Frequently Asked Questions

While a personal trainer certification is not required to open your own studio, it may give you a competitive edge, as, without certification, you will not be considered reputable.

Read More: Do You Have To Be Certified To Be A Personal Trainer?

The cost of opening a personal trainer studio will vary depending on factors like whether you buy or rent, the size of the space, and the equipment you purchase.

Some benefits of opening your own personal trainer studio include having more control over your business, building your personal brand, and investing in a long-term growth opportunity. Financially, you won’t have to split your revenues with a gym.


Opening your own personal trainer studio can be a great way to build your business and brand. It’s important to do your research and plan ahead to ensure a successful launch. Use the tips in this blog to get started on creating your own personal trainer studio today!

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